BeautiControl’s Spa the Stars with Ali Landry
ByBelow is a recap by Regional Vice President Chris Stuchlak of the Star Studded Spa Event with Ali Landry. I just had to share!! Enjoy!
BeautiControl’s ‘Spa the Stars’ Hosted by Ali Landry March 24, 2010EVENT RECAP
On the evening of Wednesday, March 24, 2010, Tupperware Brands Corporation and Maloney & Fox (M&F) successfully produced an intimate and exclusive ‘Spa the Stars’ event for BeautiControl at the Los Angeles home of former Miss USA – and BC consultant – Ali Landry. A total of nineteen of Ali’s celebrity friends and colleagues attended and experienced firsthand the wide variety of treatments and products offered by BeautiControl in an entertaining, spa party atmosphere. Also in attendance were top BeautiControl executives, including President Albert Bosch, and six top leaders from the sales force, who won an all-expense paid incentive trip to Los Angeles to mingle with Landry’s celebrity girlfriends and introduce them to BeautiControl’s product collection. Guests had such a good time and were so excited to sample BC products, that the event continued one and a half hours longer than originally planned.
Celebrity guests included: Allison Sweeney of The Biggest Loser and Days of Our Lives, Paige Hemmis of Extreme Makeover Home Edition, Landry’s former Girlfriends costar, Golden Brooks, Jill Simonian of The Travel Channel, Tava Smiley, formerly of General Hospital and TLC’s Clean Sweep, and Steffiana James, wife of film and TV star, Kevin James.

EVENT OVERVIEW
Upon arriving at Landry’s home in the Los Feliz area of L.A., guests were checked in and offered valet parking. They were then directed to the backyard patio, transformed into a tasteful Mexican garden café, complete with Spanish-tiled fountain. There, guests mingled and enjoyed exquisitely crafted drinks and hors’d oeuvres by celebrity chef, Lulu Powers.
A six-person Mariachi band, led by singer Rafael Renteria, made a grand entrance and performed several traditional songs for the attendees. Immediately after, Ali officially welcomed her guests and conveyed how excited she was to help introduce BeautiControl’s amazing products to the ladies. Ali shared her personal history with the brand, explaining how she paid her way through college by selling BC products out of her mother’s salon in Louisiana and how that inspired confidence in her even to this day.
Ali welcomed the six BC top sales leaders and also thanked BC/Tupperware executives, including Albert Bosch, BC President, Gary Jones, BC VP, Marketing/R&D, and Elinor Steele, Tupperware Brand’s VP of Global Public Relations for the lovely party. As empty Cheetah caddies were passed out to her guests, Ali invited them to visit each of five BC Spa Stations set up around and inside her house, and fill their caddies with the gifts they would receive at each station after experiencing the products featured there. Spa Stations included: BC Spa Relaxation, BC Spa Manicure, BC Spa Instant Face Lift, BC Spa Color and BC Spa Margarita.
Staffing the Spa Stations in coordinating aprons, BC top sales leaders expertly walked guests through the product line, highlighting key benefits and properties of each product. Instant Manicure, the Heated Neck Wraps, and the Instant Face Lift products were favorites among the crowd.

By the end of the evening, guests’ caddies were overflowing with complimentary BC Pedicure Cooling Foot Salve, Instant Manicure, Heated Neck Wraps with Cheetah Covers, Skinlogics Starter Sets, Cheetah Gloves, 5 Minute Face in an Eco Couture Bag, Margarita Creamy Body Lotion and Margarita Tangy Lip Balm. 



M&F secured an Associated Press photographer to cover the event. The photographer not only posted four photos to the AP Images wire, but also posted more than 160 event photos onto the AP Images Gallery.
Click to veiw AP Images Gallery photos of BeautiControl’s ‘Spa the Stars’
EVENT RESULTS
Through the ‘Spa the Stars’ event, Tupperware Brands/M&F were able to introduce BeautiControl to a new and influential group of women in a personal, engaging and memorable way. Ali Landry is a natural and relevant spokesperson for the brand and she succeeded in exciting and energizing the BC sales force through her personal story and history with BeautiControl.
Ali has already posted a robust recap of the evening on her web site, http://alilandrylife.com/follow/












